Module 1
It Starts With a Problem
Song → Lesson → Framework → Practice
Preview: Full Module 1 Experience
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MindPave
Song
Lyrics
Everybody wants to build something big Logo, website, talking real slick Dreaming about what it’s gonna be Before they ask what people need Ideas sound good in your own mind But the market don’t care what you design If it doesn’t fix what people feel It won’t matter if it looks real You don’t start with what you want You start with what they face Something broken in their world Something they can’t replace It starts with a problem Not what you want If nobody needs it Then nobody’s bought Find what hurts Find what’s real That’s where business starts to build It starts with a problem Clear and defined Not just a vision That lives in your mind If it doesn’t solve It won’t survive That’s what keeps a business alive People pay to make things stop Pain, confusion, things they’ve got Time they’re losing, money too That’s the gap you’re building through You’re not selling what you made You’re selling change that they can’t fake From where they are to something new That’s the only thing that moves No pain, no pull No reason to act No urgency there No reason to transact So dig a little deeper Don’t just skim the top Find what they complain about That’s where you start It starts with a problem Not what you want If nobody needs it Then nobody’s bought Find what hurts Find what’s real That’s where business starts to build
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